The cost of hiring an employee for small business is one of the most underestimated numbers in Australian business. You find someone good, you agree on $65,000, and you think that’s what they cost. It’s not. Not even close.
By the time you add superannuation, leave entitlements, workers compensation, payroll tax, equipment, training, and the time it takes to actually get them productive, that $65K salary is costing you somewhere between $85,000 and $95,000 a year. That’s 30 to 45 percent more than the number you shook hands on.
And if you’re a service business turning over $500,000 to $800,000, that one hire just ate up 12 to 19 percent of your total revenue. Before they’ve even picked up the phone.
Where the real costs hide
Most business owners budget for salary and super. Here’s everything else you’re actually paying.
REAL SCENARIO
The $100K manager who couldn’t organise a hot lunch
You might have a laugh at this one, but it’s a story I see play out more often than you’d think.
A training organisation client of mine had built a solid business from the ground up. Great entrepreneur, sharp on strategy, but running himself into the ground doing everything. He wanted the Tim Ferriss four-hour work week dream. Fair enough. So he went out and hired a general manager at $100,000 a year to come in and take the business to the next level.
The resume looked brilliant. Big business experience. Managed this, managed that. All the right buzzwords. Gut feel was good. He came in, promised the world, and from day one it was clear something was off.
He had the intelligence, no doubt about that. But when it came to operations and management, he was all movement and no direction. I watched him one day walking up and down the stairs, in and out of meetings, shuffling papers, looking busy but producing nothing. I sent the business owner a picture of a pigeon in the snow, footprints going absolutely everywhere but getting nowhere, and asked “is this your new GM?” That pretty much summed it up.
But here’s the real kicker. It wasn’t just the $100K salary. Add super at 12%, that’s another $12,000. Workers comp, leave entitlements, payroll tax. Then there’s the time the owner spent trying to get him up to speed, coaching him on operations, motivating him to drive sales. That’s the owner’s time not being spent on the business. The true cost was closer to $140K when you added the loading, and the return on that investment was effectively nothing.
Now, the owner had communicated the importance of new business. The outlook was for the GM to build out a growth plan and take the operations to the next level. But communicating a vision and clearly defining KPIs and role expectations are two very different things. Without that definition from day one, it fell away quick. You’d expect a GM-level hire to bring that structure themselves, but not having clear targets for new business development, no benchmarks for operational efficiency, and no measurable expectations for management overhead meant there was nothing to hold him accountable to. No early warning signs until it was obvious to everyone.
The same principle applies at any level. Whether you’re hiring a $55K admin or a $100K manager, you need to know exactly what success looks like before they walk in the door. And check references. Not just the ones they give you. Actually call around. A resume can say anything. The people who worked with them will tell you the truth.
THE LESSON
How to get the hire right from day one
Hiring is one of the best things you can do for your business. But only if you go in with your eyes open, your systems documented, and your expectations clear.
Hiring your first or next employee is a massive step. It means your business is growing, and that’s a good thing. But the businesses that do it well are the ones that plan for the real number, not the salary on the contract. Build the true cost into your forecast, have the cash buffer ready, set clear KPIs before they start, and check references properly. Not the two mates they hand you. The people who actually worked alongside them.
The worst time to find out you can’t afford your new hire is three months after they’ve started. And the worst time to find out they can’t do the job is six months in with nothing to show for it.
Sources:
Australian Taxation Office – Super guarantee obligations
Fair Work Ombudsman – National Employment Standards
Australian Human Resources Institute – Recruitment cost benchmarks
Safe Work Australia – Workers compensation premiums by industry